:root {
  --ink: #090c0b;
  --ink-raised: #111614;
  --paper: #f1efe7;
  --paper-deep: #e4e1d7;
  --text: #f1efe7;
  --text-dark: #151916;
  --muted: #a8aaa2;
  --muted-dark: #626861;
  --line: rgba(241, 239, 231, .16);
  --line-dark: rgba(21, 25, 22, .2);
  --signal: #ff5c35;
  --signal-dark: #a82e12;
  --max: 1340px;
  --measure: 68ch;
  --gutter: clamp(1.25rem, 4vw, 4rem);
  --section: clamp(5.5rem, 10vw, 10rem);
  --radius: .25rem;
  color-scheme: dark;
}

*, *::before, *::after { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body { margin: 0; overflow-x: hidden; color: var(--text); background: var(--ink); font: 400 1rem/1.6 Inter, ui-sans-serif, -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif; text-rendering: optimizeLegibility; }
body::before { content: ""; position: fixed; z-index: -1; inset: 0; pointer-events: none; opacity: .35; background: radial-gradient(55rem 42rem at 78% 5%, rgba(255, 92, 53, .16), transparent 65%), linear-gradient(rgba(255,255,255,.025) 1px, transparent 1px), linear-gradient(90deg,rgba(255,255,255,.025) 1px, transparent 1px); background-size: auto, 72px 72px, 72px 72px; }
a { color: inherit; text-decoration: none; }
button, a { -webkit-tap-highlight-color: transparent; }
button, input, textarea { font: inherit; }
img, svg { display: block; max-width: 100%; }
p, h1, h2, h3, dl, dd { margin-top: 0; }
ul, ol { margin-top: 0; }
::selection { color: var(--ink); background: var(--signal); }
:focus-visible { outline: 2px solid var(--signal); outline-offset: 4px; }
.skip-link { position: fixed; z-index: 100; top: .75rem; left: .75rem; padding: .75rem 1rem; color: var(--ink); background: var(--paper); transform: translateY(-180%); }
.skip-link:focus { transform: none; }
.container { width: min(100%, var(--max)); margin-inline: auto; padding-inline: var(--gutter); }
.section { padding-block: var(--section); }
.section-dark { color: var(--text); background: var(--ink); }
.section-paper { color: var(--text-dark); background: var(--paper); }
.section-signal { color: var(--ink); background: var(--signal); }
.eyebrow, .kicker, .service-number, .problem-card > span, .process-grid span { font-family: ui-monospace, SFMono-Regular, Menlo, Consolas, monospace; font-size: .68rem; font-weight: 700; letter-spacing: .12em; text-transform: uppercase; }
.eyebrow, .kicker { color: var(--signal); }
.section-paper .kicker, .studio-section .kicker { color: #84260f; }
.kicker-dark { color: #3b0f05; }
h1, h2, h3 { font-weight: 560; line-height: 1; letter-spacing: -.045em; }
h1 { font-size: clamp(3.75rem, 8.4vw, 8.25rem); }
h2 { font-size: clamp(2.55rem, 5.1vw, 5.4rem); }
h3 { font-size: clamp(1.3rem, 2vw, 1.8rem); line-height: 1.15; letter-spacing: -.03em; }

.site-header { position: relative; z-index: 20; background: var(--ink); }
.header-inner { min-height: 6.25rem; display: flex; align-items: center; justify-content: space-between; border-bottom: 1px solid var(--line); }
.brand { display: inline-flex; align-items: center; gap: .75rem; font-size: .78rem; font-weight: 750; letter-spacing: .12em; text-transform: uppercase; }
.brand svg { width: 1.7rem; height: 1.7rem; fill: var(--signal); }
.brand svg circle { fill: var(--ink); }
.brand small { color: var(--muted); font: inherit; }
.primary-nav { display: flex; align-items: center; gap: clamp(1.2rem, 2.8vw, 2.5rem); }
.primary-nav > a:not(.button) { color: var(--muted); font-size: .73rem; font-weight: 700; letter-spacing: .09em; text-transform: uppercase; }
.primary-nav > a:not(.button):hover { color: var(--text); }
.menu-toggle { display: none; color: var(--text); background: none; border: 0; cursor: pointer; }
.button { display: inline-flex; min-height: 3.2rem; align-items: center; justify-content: center; padding: .8rem 1.2rem; border: 1px solid var(--signal); border-radius: var(--radius); color: var(--ink); background: var(--signal); font-size: .73rem; font-weight: 800; letter-spacing: .06em; line-height: 1.2; text-align: center; text-transform: uppercase; transition: color 160ms ease, background 160ms ease, border-color 160ms ease; }
.button:hover { color: var(--text); background: transparent; }
.button-small { min-height: 2.65rem; padding: .65rem .9rem; }
.button-light { border-color: var(--paper); background: var(--paper); }
.button-light:hover { color: var(--paper); }
.text-link { display: inline-flex; align-items: center; gap: .8rem; padding-bottom: .35rem; border-bottom: 1px solid currentColor; font-size: .75rem; font-weight: 800; letter-spacing: .07em; text-transform: uppercase; }
.text-link span { color: var(--signal); }

.hero { min-height: calc(100svh - 6.25rem); display: flex; align-items: center; padding-block: clamp(4.5rem, 9vw, 9rem); }
.hero-grid { display: grid; grid-template-columns: minmax(0, 1.55fr) minmax(19rem, .65fr); gap: clamp(3rem, 8vw, 8rem); align-items: end; }
.hero h1 { max-width: 10ch; margin: 2rem 0 2.25rem; }
.hero h1 span { color: transparent; -webkit-text-stroke: 1px rgba(241, 239, 231, .55); }
.hero-lede { max-width: 49rem; color: #d1d0c7; font-size: clamp(1.1rem, 1.65vw, 1.42rem); line-height: 1.55; }
.button-row { display: flex; flex-wrap: wrap; gap: 1.5rem; align-items: center; margin-top: 2.5rem; }
.microcopy { margin: 1.25rem 0 0; color: var(--muted); font-size: .77rem; }
.hero-brief { padding: 1.5rem; border: 1px solid var(--line); background: rgba(17, 22, 20, .72); }
.brief-label { display: flex; justify-content: space-between; gap: 1rem; padding-bottom: 1.1rem; border-bottom: 1px solid var(--line); color: var(--muted); font-family: ui-monospace, SFMono-Regular, Menlo, monospace; font-size: .65rem; letter-spacing: .08em; text-transform: uppercase; }
.brief-label b { color: var(--signal); }
.hero-brief > p { margin: 1.5rem 0 2.2rem; color: #d7d6cd; font-size: 1.05rem; }
.hero-brief dl { margin: 0; }
.hero-brief dl > div { display: grid; grid-template-columns: 5rem 1fr; gap: 1rem; padding: .9rem 0; border-top: 1px solid var(--line); }
.hero-brief dt { color: var(--signal); font-size: .7rem; font-weight: 750; text-transform: uppercase; }
.hero-brief dd { margin: 0; color: var(--muted); font-size: .8rem; line-height: 1.45; }

.section-heading { display: grid; grid-template-columns: minmax(10rem, .55fr) minmax(0, 1.5fr) minmax(15rem, .65fr); gap: clamp(2rem, 5vw, 5rem); align-items: start; margin-bottom: clamp(3.5rem, 7vw, 6.5rem); }
.section-heading h2 { max-width: 14ch; margin-bottom: 0; }
.section-heading > p:last-child { max-width: 31rem; margin: .3rem 0 0; color: var(--muted-dark); }
.heading-light > p:last-child { color: var(--muted); }
.problem-grid { display: grid; grid-template-columns: repeat(4, 1fr); border-block: 1px solid var(--line-dark); }
.problem-card { min-height: 23rem; padding: 1.75rem; border-right: 1px solid var(--line-dark); }
.problem-card:first-child { padding-left: 0; }
.problem-card:last-child { border-right: 0; }
.problem-card > span { color: var(--signal-dark); }
.problem-card h3 { margin: 5rem 0 1.25rem; }
.problem-card p { color: var(--muted-dark); font-size: .92rem; }

.evidence-section { background: var(--ink-raised); }
.evidence-grid { display: grid; grid-template-columns: .85fr 1.15fr; gap: clamp(3rem, 9vw, 9rem); }
.evidence-grid h2 { max-width: 11ch; margin: 1.5rem 0 0; }
.evidence-list article { display: grid; grid-template-columns: 3rem 1fr; gap: 1.5rem; padding: 1.8rem 0; border-top: 1px solid var(--line); }
.evidence-list article:last-child { border-bottom: 1px solid var(--line); }
.evidence-list article > span { color: var(--signal); font-family: ui-monospace, SFMono-Regular, Menlo, monospace; font-size: .68rem; }
.evidence-list h3 { margin-bottom: .75rem; }
.evidence-list p { max-width: 38rem; margin: 0; color: var(--muted); }

.service-stack { border-top: 1px solid var(--line); }
.service-row { display: grid; grid-template-columns: 4rem minmax(0, 1.2fr) minmax(15rem, .65fr); gap: clamp(1.5rem, 4vw, 4rem); padding-block: clamp(2.5rem, 5vw, 4.5rem); border-bottom: 1px solid var(--line); }
.service-number { color: var(--signal); }
.service-row h3 { max-width: 15ch; margin-bottom: 1rem; font-size: clamp(2rem, 3.7vw, 4rem); }
.service-row > div:nth-child(2) > p { max-width: 43rem; color: var(--muted); }
.service-row .text-link { margin-top: 1.25rem; }
.service-row ul { padding: 0; margin: 0; list-style: none; }
.service-row li { padding: .8rem 0; border-bottom: 1px solid var(--line); color: #d5d4cb; font-size: .83rem; }
.service-row li:first-child { padding-top: 0; }

.split-heading { display: grid; grid-template-columns: .85fr 1.15fr; gap: clamp(3rem, 10vw, 10rem); }
.split-heading h2 { max-width: 10ch; margin: 1.5rem 0 0; }
.principle-grid { display: grid; grid-template-columns: 1fr 1fr; }
.principle-grid article { padding: 1.7rem; border-top: 1px solid rgba(9,12,11,.4); }
.principle-grid article:nth-child(odd) { padding-left: 0; border-right: 1px solid rgba(9,12,11,.4); }
.principle-grid h3 { margin-bottom: .75rem; }
.principle-grid p { margin: 0; color: #421004; }

.fit-section .section-heading { grid-template-columns: .55fr 1.5fr; }
.fit-grid { display: grid; grid-template-columns: 1fr 1fr; border-block: 1px solid var(--line-dark); }
.fit-grid article { padding: 2.5rem 3rem; }
.fit-grid article:first-child { padding-left: 0; border-right: 1px solid var(--line-dark); }
.fit-grid h3 { margin-bottom: 2rem; }
.fit-grid ul { padding: 0; list-style: none; }
.fit-grid li { position: relative; padding: .9rem 0 .9rem 2rem; border-top: 1px solid var(--line-dark); color: var(--muted-dark); }
.fit-grid li::before { position: absolute; left: .2rem; color: var(--signal-dark); }
.check-list li::before { content: "+"; }
.plain-list li::before { content: "–"; }

.process-grid { display: grid; grid-template-columns: repeat(4, 1fr); padding: 0; border-block: 1px solid var(--line); list-style: none; }
.process-grid li { min-height: 20rem; padding: 1.7rem; border-right: 1px solid var(--line); }
.process-grid li:first-child { padding-left: 0; }
.process-grid li:last-child { border-right: 0; }
.process-grid span { color: var(--signal); }
.process-grid h3 { margin: 5rem 0 1rem; }
.process-grid p { margin: 0; color: var(--muted); font-size: .9rem; }
.commercial-note { display: grid; grid-template-columns: .55fr 1.45fr; gap: 2rem; padding-top: 2.5rem; border-bottom: 1px solid var(--line); }
.commercial-note p { max-width: 54rem; color: var(--muted); }

.studio-section { background: var(--paper-deep); color: var(--text-dark); }
.studio-grid { display: grid; grid-template-columns: .55fr 1.45fr; gap: clamp(2rem, 6vw, 6rem); }
.studio-grid h2 { max-width: 14ch; }
.studio-grid div > p { max-width: 45rem; color: #505650; font-size: 1.05rem; }
.studio-grid .text-link { margin-top: 1.5rem; }
.contact-cta { padding-block: var(--section); background: var(--signal); color: var(--ink); }
.contact-cta-grid { display: grid; grid-template-columns: .55fr 1.45fr; gap: clamp(2rem, 6vw, 6rem); }
.contact-cta .kicker { color: #3b0f05; }
.contact-cta h2 { margin-bottom: 1.5rem; }
.contact-cta p { max-width: 40rem; color: #421004; }
.contact-cta .button { margin-top: 1.5rem; }
.email-link { display: inline-block; margin: 1.5rem 0 0 1.5rem; border-bottom: 1px solid currentColor; font-size: .85rem; font-weight: 700; }

.site-footer { padding-block: 4rem; background: var(--ink); }
.footer-grid { display: grid; grid-template-columns: .7fr 1.1fr 1fr auto; gap: 2rem; align-items: start; padding-top: 2rem; border-top: 1px solid var(--line); color: var(--muted); font-size: .75rem; }
.footer-grid p { margin-bottom: .4rem; }
.footer-grid nav { display: grid; grid-template-columns: 1fr 1fr; gap: .5rem 1.5rem; }
.footer-grid nav a:hover { color: var(--text); }
.copyright { text-align: right; }

.page-hero { padding-block: clamp(5rem, 10vw, 9rem); border-bottom: 1px solid var(--line); }
.page-hero-grid { display: grid; grid-template-columns: .55fr 1.45fr; gap: clamp(2rem, 6vw, 6rem); }
.page-hero h1 { max-width: 11ch; margin-bottom: 2rem; font-size: clamp(3.5rem, 6.8vw, 6.8rem); }
.page-hero .hero-lede { max-width: 50rem; }
.page-hero .button-row { margin-top: 2rem; }
.content-split { display: grid; grid-template-columns: .6fr 1.4fr; gap: clamp(2rem, 7vw, 7rem); }
.content-split h2 { max-width: 12ch; }
.prose { max-width: var(--measure); }
.prose > p { color: var(--muted-dark); font-size: 1.05rem; }
.detail-grid { display: grid; grid-template-columns: 1fr 1fr; margin-top: 3rem; border-top: 1px solid var(--line-dark); }
.detail-grid article { min-height: 13rem; padding: 1.6rem; border-right: 1px solid var(--line-dark); border-bottom: 1px solid var(--line-dark); }
.detail-grid article:nth-child(even) { border-right: 0; }
.detail-grid h3 { font-size: 1.2rem; }
.detail-grid p { margin: 0; color: var(--muted-dark); font-size: .9rem; }
.deliverables { padding: 0; border-top: 1px solid var(--line); list-style: none; }
.deliverables li { display: grid; grid-template-columns: 2.5rem 1fr; gap: 1rem; padding: 1.2rem 0; border-bottom: 1px solid var(--line); color: #d7d6ce; }
.deliverables b { color: var(--signal); font-family: ui-monospace, SFMono-Regular, Menlo, monospace; font-size: .68rem; }
.not-list { display: grid; grid-template-columns: 1fr 1fr; gap: 1rem; padding: 0; list-style: none; }
.not-list li { padding: 1rem; border: 1px solid var(--line); color: var(--muted); }
.subnav { display: flex; flex-wrap: wrap; gap: .75rem; margin-top: 2rem; }
.subnav a { padding: .6rem .75rem; border: 1px solid var(--line); color: var(--muted); font-size: .72rem; }
.subnav a[aria-current="page"] { color: var(--ink); border-color: var(--signal); background: var(--signal); }
.contact-options { display: grid; grid-template-columns: 1.1fr .9fr; gap: 1px; background: var(--line); border: 1px solid var(--line); }
.contact-options article { padding: clamp(1.8rem, 4vw, 3.5rem); background: var(--ink-raised); }
.contact-options h2 { font-size: clamp(2rem, 4vw, 3.8rem); }
.contact-options p { color: var(--muted); }
.contact-email { display: inline-block; margin: 2rem 0; color: var(--signal); font-size: clamp(1.1rem, 2.2vw, 1.7rem); border-bottom: 1px solid var(--signal); }
.prompt-list { padding-left: 1.2rem; color: var(--muted); }
.prompt-list li { margin-bottom: .7rem; }

@media (max-width: 980px) {
  .section-heading { grid-template-columns: .5fr 1.5fr; }
  .section-heading > p:last-child { grid-column: 2; }
  .problem-grid { grid-template-columns: 1fr 1fr; }
  .problem-card:nth-child(2) { border-right: 0; }
  .problem-card:nth-child(n+3) { border-top: 1px solid var(--line-dark); }
  .service-row { grid-template-columns: 3rem 1fr; }
  .service-row > ul { grid-column: 2; }
  .process-grid { grid-template-columns: 1fr 1fr; }
  .process-grid li:nth-child(2) { border-right: 0; }
  .process-grid li:nth-child(n+3) { border-top: 1px solid var(--line); }
  .footer-grid { grid-template-columns: 1fr 1.5fr; }
  .copyright { text-align: left; }
}

@media (max-width: 760px) {
  :root { --section: 5rem; }
  .header-inner { min-height: 5.25rem; }
  .menu-toggle { display: inline-flex; align-items: center; gap: .65rem; min-width: 3rem; min-height: 3rem; justify-content: flex-end; font-size: .72rem; text-transform: uppercase; }
  .menu-toggle i, .menu-toggle i::before { width: 1.3rem; height: 1px; display: block; background: currentColor; transition: transform 160ms ease; }
  .menu-toggle i { position: relative; }
  .menu-toggle i::before { content: ""; position: absolute; top: -.38rem; }
  .menu-toggle[aria-expanded="true"] i { transform: rotate(45deg); }
  .menu-toggle[aria-expanded="true"] i::before { top: 0; transform: rotate(90deg); }
  .primary-nav { position: absolute; top: 5.25rem; right: var(--gutter); left: var(--gutter); display: none; padding: 1rem; border: 1px solid var(--line); background: #0d110f; box-shadow: 0 1rem 3rem rgba(0,0,0,.45); }
  .primary-nav.open { display: grid; }
  .primary-nav a { min-height: 3rem; display: flex; align-items: center; }
  .hero { min-height: auto; }
  .hero-grid, .evidence-grid, .split-heading, .studio-grid, .contact-cta-grid, .page-hero-grid, .content-split, .contact-options { grid-template-columns: 1fr; }
  .hero h1 { font-size: clamp(3.5rem, 17vw, 6rem); }
  .hero-brief { margin-top: 1rem; }
  .section-heading, .fit-section .section-heading { grid-template-columns: 1fr; gap: 1.5rem; }
  .section-heading > p:last-child { grid-column: auto; }
  .problem-card { min-height: 19rem; }
  .principle-grid { grid-template-columns: 1fr; }
  .principle-grid article:nth-child(odd) { padding-left: 1.7rem; border-right: 0; }
  .fit-grid { grid-template-columns: 1fr; }
  .fit-grid article, .fit-grid article:first-child { padding-inline: 0; border-right: 0; }
  .fit-grid article + article { border-top: 1px solid var(--line-dark); }
  .commercial-note { grid-template-columns: 1fr; }
  .page-hero-grid { gap: 1rem; }
}

@media (max-width: 520px) {
  .brand small { display: none; }
  .button-row { align-items: flex-start; flex-direction: column; }
  .button-row .button { width: 100%; }
  .problem-grid, .process-grid, .detail-grid { grid-template-columns: 1fr; }
  .problem-card, .problem-card:first-child { min-height: auto; padding: 2rem 0; border-right: 0; border-top: 1px solid var(--line-dark); }
  .problem-card h3 { margin-top: 3rem; }
  .service-row { grid-template-columns: 1fr; }
  .service-row > ul { grid-column: auto; }
  .process-grid li, .process-grid li:first-child { min-height: auto; padding: 2rem 0; border-right: 0; border-top: 1px solid var(--line); }
  .process-grid h3 { margin-top: 3rem; }
  .detail-grid article { min-height: auto; padding-inline: 0; border-right: 0; }
  .not-list { grid-template-columns: 1fr; }
  .email-link { display: block; width: max-content; margin-left: 0; }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after { scroll-behavior: auto !important; transition-duration: .01ms !important; animation-duration: .01ms !important; }
}
